Post by cikbam on Oct 1, 2015 13:48:15 GMT 8
www.linkedin.com/pulse/why-i-started-alcohol-delivery-company-city-happy-hours-rellas
"To get Drizly off the ground, my co-founder and I were employees of our first store in 2012 through 2013, doing the deliveries ourselves, shuttling orders around Boston for over a year. In doing so we learned about how to run a profitable small business and about seasonality and merchandising. We understood how technology fit into our stores and how business operators looked at opportunities and threats. We focused on the economics of the business at a micro level, over a single delivery, to make sure it was profitable. We became mini-experts in our area.
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In the end, we asked ourselves why our business couldn't exist, even in a state with laws so strict that there are no happy hours. All we ended up finding were reasons why it could."
"To get Drizly off the ground, my co-founder and I were employees of our first store in 2012 through 2013, doing the deliveries ourselves, shuttling orders around Boston for over a year. In doing so we learned about how to run a profitable small business and about seasonality and merchandising. We understood how technology fit into our stores and how business operators looked at opportunities and threats. We focused on the economics of the business at a micro level, over a single delivery, to make sure it was profitable. We became mini-experts in our area.
.
.
.
In the end, we asked ourselves why our business couldn't exist, even in a state with laws so strict that there are no happy hours. All we ended up finding were reasons why it could."