On September 3, 2014, at around 01:20 KST, in South Korea, the group's van ran into a protective wall in the vicinity of the Singal junction on the Yeongdong Expressway in the direction of Incheon. As a result of the accident, EunB died while the remaining six passengers were injured and rushed to the hospital.Two of the members, Sojung and Rise, were taken to the Catholic University of Korea St. Vincent's Hospital in Suwon, listed under critical condition. Sojung's condition has since been reported as stabilized, however Rise passed away in Ajou University Hospital four days after the incident on September 7, after being in a coma since the accident and undergoing numerous surgeries.



The cause of the accident is currently under investigation with reports saying that the vehicle had lost a rear wheel. The group's label, Polaris Entertainment stated in an official statement that the group were returning to Seoul from a schedule in Daegu and, at around Suwon, the back tire of the van falling out and rainy conditions caused the van to skid and crash into the protective wall. In the wake of member EunB's death on September 3, a message started by Ladies’ Code fans began to spread throughout online communities as well as various SNS that is to listen to the song I'm Fine Thank You from the group's 2013 EP Pretty Pretty as a tribute to the late female idol. Fans as well as netizens gathered to make the only wish of EunB happen come true, which was to rank #1 on a music chart. Shortly, Ladies' Code's I'm Fine Thank You ranked #1 on several real-time music charts including Melon, Bugs, Genie, Monkey3, and Olleh.

It was reported that none of the van's airbags deployed at the time of impact. By the time the paramedics arrived at the scene, Eun-bi was already in cardiac arrest while also suffering from an open skull fracture. She was declared dead on arrival (DOA) by the time the paramedics reached Sungbin Medical Center.[7]

It was reported that none of the van's airbags deployed at the time of impact.[18][19][20] By the time the paramedics arrived at the scene, Rise's injuries were so severe that the paramedics were unable to immediately tell who she was.[21]

Rise was immediately taken to Aju University Hospital, where she was given emergency CPR before being immediately taken into surgery due to suffering severe cranial and abdominal injuries.[24][25][26] The surgeons operated on her cranial area three times while also having to resuscitate her via defibrillation during the procedures.[27] In the midst of a fourth procedure for her back, [28] in her 11th hour of surgery, Rise's blood pressure began to drop very rapidly, making it unsafe to continue.[29] Thus, she was moved to the intensive care unit, where she remained in critical condition. It was reported that her brain was severely swollen and that she was not regaining consciousness, with the doctors closely monitoring her condition in order safely resume surgery.[30]

Rise eventually succumbed to her injuries at 10:10am (KST) on September 7, 2014 in Aju University Hospital, having never woken up from her coma.[31][24][32] Her wake was held at Korea University Anam Hospital funeral home.[33][34]